Cars and Stuff

Dear Reader:

Here's a quick claim for you, how many minutes of actual play is that in an average NFL game?

Answer to follow …

A good 80% of the questions I have in my recent "Ask Andrew promotion nothing" about discount and loyalty! Both of which are very topical in this economy, an economy as bad as most of us have ever seen and that affects nearly all businesses.

While Meanwhile, Tampa Bay Buccaneers manage to sell 63,000 tickets per game, only a fraction less than full capacity (65,000) no discount! My entry in the row 10 yards is far from the best locations in midfield and are still $ 195 per game, per seat. For the privilege of being able to buy two tickets per game, also paid a $ 4000 seat license, which makes this year's season of NFL experience per game $ 1000 for my son and me. Every few meters down to midfield, Jump tickets $ 50 or more until a ticket is $ 750 per game. Even the cheapest seats are $ 75 – $ 95 per set (both or more than many green fees) and there are still many people to pay for them, why?

Could it be that we have the best looking cheerleaders in the league?

Or, Strategic Command just a couple of miles away, we have a guarantee "fly" each game?

The national anthem before the game and bring the extravagance flag a tear in the eye (even for a Brit like me!)

The pregame story on giant screens? When our boat is sinking pirate ships of all other NFL teams in the tune of Ride of the Valkyries (probably misspelled), the same music and in the helicopter scene of Apocalypse Now, for the less musically educated!

Could the pirate ship itself? Letting off grenades cannon every time we get in the red zone? Or, perhaps scores free throw balls help?

I'm sure there must the only NFL team with palms in the stadium and fresh sushi in demand? Ever been to a golf club which offers sushi?

Anyway, have good food and drink selections, not just hot dogs and Bud. Although there seems no shortage of people willing to pay even $ 8 a proposal for Bud! The employees seem happy to be there and there a great whole atmosphere is very festive!

Then, of course, is the gift of the door. Last game of a limited edition of Mike (the A-Train) Alstott Bobble head doll! Others have included caps, golf towels and of course T-shirts, but there is something to take home every game!

Maybe it's all the work Charity of the Glazier family and the organization do for the community?

The tickets are even fun, 3-D style that makes the player jump page.

Did I mention that is a three and a half hours round trip from my house? No matter, I can not wait for every game and is something I enjoy doing with my son.

I think we'll make the playoffs this year and if not, economics or not, the last remaining 2% of all unsold tickets are gone!

As in this economy can this be? Because the NFL and the Buccaneers, in particular, understand that they are in the entertainment business! That is a fact lost in many golf courses!

What to do at each point of contact to deal with its members and customers?

• What you feed them that's memorable?
• What have you to take home as souvenirs?
• What, apart from its present course, is memorable Trully about their experience at your club? Memorable enough for someone to write a three page letter telling people how it was great!

If you had that in place, the bad economy or not, you'd be doing great! Most people use the economy as an excuse to Underperform. Do not get caught by this kind of negative thinking of others! There are 63,000 people who will not play golf in Tampa on Sunday, because someone made them better, EXPENSIVE but offer much more for their entertainment dollar!

Indeed, there are less than 6 minutes of physical action in an NFL game. That in 1000 dollars a set, turns out to be … well, never mind to me and apparently 63,000 people in Tampa, on alternate Sundays, because they think it is worth it!

For more ideas on how to entertain your players read Intelligently Marketing smart!

About the Author:

Andrew Wood is the world’s leading expert on golf related marketing. He is the author of over 20 books including Cunningly Clever Marketing, The Golf Marketing Bible, How to Market Your Club on the Internet and The Membership Sales Success System. Andrew speaks worldwide on sales and marketing topics and is in high demand as a copywriter and marketing consultant. He is also the CEO and Owner of multiple golf marketing companies including Legendary Marketing and Legendary Golf Management.

Article Source: ArticlesBase.com – What the NFL Gets that Most Golf Clubs Still Don’t!

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